A good business practice is say thank you to your new and returning customers. A good thank you quote or message will help build that strong customer loyalty that keeps your business afloat.

20 Best Thank You Messages And Quotes To Show Customer Appreciation

Most forms of customer thank you messages come in the form of email with the abundance of online ordering. You can still include a thank you message note if you send out your product to your customer.

TIPS FOR SENDING OUT THANK YOU MESSAGES TO YOUR CUSTOMERS

BUSINESS THANK YOU EMAILS

Keep your message brief but still memorable.

Send your email immediately after purchase.

If it is an email, say something positive in the subject line.

Your thank you email should be just that, a thank you. Do not attempt to sell more in a thank you email.

Some businesses offer a future discount or promo in their thank you email.

You may want to follow up later with a customer feedback email.

BUSINESS THANK YOU NOTES

Personalize it, if possible.

If you’re including your thank you note in the package, make it a different size and noticeable so your customer will be able to find it easily.

Include your branding in your thank you note.

Handwrite your name or business, if possible.

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HERE ARE 20 BEST THANK YOU MESSAGES AND QUOTES TO SHOW CUSTOMER APPRECIATION

20 Best Thank You Messages And Quotes To Show Customer Appreciation

1) Thank you for your purchase from [company name]. Please let us know if we can do anything else to help!

2) Just wanted to say thank you for your purchase. We’re so lucky to have customers like you!

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3)Thank you for being an [company name] customer. We sincerely appreciate your business and hope you come back soon!

4) [company name] has the best customers! Thank you sooo much for your support!

5) Thank you for being our valued customer. We are so grateful for the pleasure of serving you and hope we met your expectations.

6) Thank you so your support. We truly appreciate your business and look forward to serving you again.

7) We at [company name] truly appreciate your business, and we’re so grateful for the trust you’ve placed in us. We sincerely hope you are satisfied with your purchase.

8) Thanks for shopping at [company name]. We hope to have the pleasure of doing business with you in the future.

9) We at [company name]know you had many options to choose from, we thank you for choosing us.

10) Thank you for your business and your trust. It is our pleasure to work with you.

20 Best Thank You Messages And Quotes To Show Customer Appreciation

11) Thank you so much for your business. We are honored to have clients like you.

12) You are the reason [company name] does what we do. Thank you for being a loyal customer.

13) Thank you. We hope your experience was awesome and we can’t wait to see you again soon.

14) Thank you for the privilege of your business. Please let us know if we can help in the future.

15) Because of loyal customers like you, we’re exciting that [company name] is growing so fast. Thank you!

16) Hope you are happy with your purchase! Thank you for being a valued [company name] customer!

17) Thank you for making your first purchase with [company name]! We’re so glad that you found what you were looking for.

18) Thank you for hiring [company name] We appreciate your business, and we’ll do our best to continue to give you the kind of service you deserve.

19) [company name] would like to thank awesome customers like you for your amazing support! You rock!

20) Your support means the world to us! Thank for your business. Hope to work with you again in the future.

20 Best Thank You Messages And Quotes To Show Customer Appreciation. Grow your business customer loyalty with a thank you card or email #thankyounotes #thankyouquotes #thankyoumessages

« 20 THOUGHTFUL THANK YOU MESSAGES FOR BIRTHDAY GIFTS25 BEST BIRTHDAY TEXT MESSAGES FOR THAT SPECIAL PERSON IN YOUR LIFE »

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Too often, sales teams are caught up in filling their pipelines with the next batch of leads or following up with prospects.

The funny thing is, the most valuable part of your pipeline is the people who've already purchased something from you. On average, 20% of a company's customers are responsible for 80% of their future profits, so it makes sense to take care of them.

Sure, saying thank you is a polite gesture. But if you say it the right way, it can cement your relationship with that customer (and guarantee their future business).

We’re going to look at:

Why it’s important to say thank you
What takes a thank you from “good” to “great”
How to send the perfect thank you
- In a note
- In a letter
- In an email

Let's dive in!

Why it’s important to say thank you

Hearing a “thank you” is always nice. But when you say it to a customer (the right way), it can mean a lot more.

You’re not only acknowledging their business and showing them you appreciate it, but you’re also planting the seeds of building your brand loyalty. It shows them that you’re not just another faceless revenue machine—you appreciate their business.

But how much do customers care about feeling appreciated? It turns out they care a whole lot.

A study by NewVoiceMedia found that feeling unappreciated is the top reason customers switch companies:

BUT HOW MUCH WEIGHT DOES A “THANK YOU” CARRY IN A REAL-LIFE SITUATION?

After a bunch of hard sells from companies (and only one call to say thank you), Marketing Consultant Jeffrey Slater decided to run a "thank you experiment."

After he received the single thank you call, he asked the company's owner to test something out. He told him to get his ten sales reps to call up each of their customers (who’d bought something in the last 18 months) and deliver the same thank you message.

The result? He started seeing a 10% increase in orders from those customers.

The reason this tactic worked? Well, saying thank you is not only simple; it's sincere. In today's digital world, we don't get nearly enough face-to-face time with our customers. Sending a sincere thank you (no matter if it's by phone or snail mail) is a way for us to nurture relationships and shake our customer's hand (digitally).

So, now that you know why you should say thank you, how do you do it?

What takes a thank you from “good” to “great”

The most important part of taking a "thank you" from good to great is making it genuine. Start it on a high, personalize the middle, and round it off with another thank you.

Start it on a high

Start your thank you on a positive note. Whether you're sending a handwritten note or an email, make sure it gives off a positive vibe from the moment it lands in your customer's inbox (or mailbox).

For email thank yous, this is especially important—only 7% of customers prefer being thanked over email, so don't hold back on giving your email the best shot at being opened. Personalizing an email’s subject line can increase its open rate by 50%, so try something like "Thanks for being an awesome customer, (customer's name)."

One rule of thumb is to include words like “thank you,” “valued,” or “appreciated” (if you don’t like these specific ones, that’s fine, just use a thesaurus) in the intro of the thank you. Communicating your sincere gratitude is the key here.

Personalize it

No matter if you’re saying thank you in a note or an email, personalizing it is the easiest way to make it more genuine.

For example, mention something significant that happened over the time that your customer has been with you. If they've launched a new product or won an award, mention it in your thank you. It could look something like:

"I just wanted to say thank you for the last year of working together; it's been a blast! Even better that we got to see your company take home the (insert their company's milestone/award win, etc.)”

Cement your future relationship

Next, indicate that you’re looking forward to continuing your working relationship with them.

“We really appreciate you as a customer, and as you’re someone who has used our product for the last year, we would love to hear if you have any additional feedback or questions about using it. As always, I’m here for you over phone or email. I look forward to hearing from you soon about (insert upcoming milestone/product launch etc. your customer is working towards)!”

This reinforces that you appreciate them as a customer, which means you’ll do what it takes to keep their business over the long term.

Hit them with another thank you

Keep it simple. Finish it off with something short and sweet like “Thanks again for a super first year together—looking forward to many more to come!”

The sign off is a chance to add in a last bit of personalization to the thank you.

Pro-tip: Don't just say "thank you for your business." It's impersonal, and the opposite of the genuine thank you that you're aiming to get across. You’re trying to strengthen your relationship, not a continued business transaction.

How to build the perfect thank you

Saying thank you at the right time can make just as much impact on a customer as the thank you itself.

Step 1. Look into your customer database for milestones/anniversaries

The first step of writing out a thank you note is deciding why you’re sending it.

Has the customer been with you for a significant amount of time? Is it their company’s birthday? Or maybe they just celebrated a massive product launch, and it’s time to show them some love.

Whatever the reason, timing is everything and can make the thank you even more powerful.

If you’re using a CRM, it’s easier to nail the timing and delivery of your thank you. All you need to do is pull up your customer list:

COPPER ALLOWS YOU TO PULL UP THEIR ENTIRE CLIENT LIST SO IT’S EASIER TO SKIM FOR ANNIVERSARIES AND BIRTHDAYS.

Next, check your customer’s notes.

If your team has been storing information about your customers’ milestones and feedback about your product—and they should be—now is the time to use it. (Conveniently, it's also the key to customer retention.)

Referencing seemingly minor (they won’t be minor to your customers) details like these can take your thank you to the next level:

IN COPPER, YOU CAN KEEP NOTES ON YOUR CUSTOMER’S MILESTONES SO IT’S EASIER TO PERSONALIZE THANK YOU NOTES IN THE FUTURE.

Once you know why you’re reaching out to say thanks and how you’re going to tailor it to your customer, narrow down how to deliver it in the next step.

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Step 2. Decide how to deliver your thank you

Not all thank yous are made the same.

Depending on the reason for saying thanks to your customer, there are a couple of different ways you can deliver it:

By note (If it's for a relatively minor thing, like thanking your customer for their feedback on your product)
By letter (If it’s for a high-ticket client, or you need to make it a bit more serious)
By email (If you want to keep it informal and fun)

Say thanks in a note

Sending an old-school, handwritten note is up there with the most sincere ways you can thank a customer. Handwritten notes have an 80% open rate, so sending a thank you via snail mail has a much higher chance of being read by a customer than if you were to use another avenue like email.

Writing a thank you note doesn't cost much, and it doesn't take much time either. But what it will get across to your customer or client is that you took time out of your day to thank them for being great to work with.

When you’re writing your note, be sure to:

Greet your client by name
Express your gratitude and clearly state why you’re sending the note
Include details about why you enjoyed your experience with this customer (be specific and personalize it as much as possible)
Repeat your thanks
Close with a sign-off and sign your name. If your relationship with your client is formal, you can sign off with a "best/regards." If it's more casual, don't be afraid to mix it up and inject a bit of personality into your sign-off by saying something that feels more natural, like "cheers."

Here’s an example of what a thank you note might look like:

Hey (customer’s name)!

Thank you so much for the wild ride we've had over the past year. It's been amazing to see your business achieve (insert achievement) and watch your customer base grow as a result. We especially appreciated you reaching out to help us with (insert any feedback/recommendations made by the customer), it's helped us a lot. We're so chuffed you've chosen (your company name) to go on this ride with you — thanks for giving us the chance to help you grow!

Cheers,

(your name) and the (your company) team

Pro-tip: If you have many customers to thank and not a lot of time, companies like Inkpact can send handwritten notes to your customers for you. Just type out your message, and they’ll take care of the other stuff like printing and posting:

2. Say thanks in a letter

If your customer is a big-ticket or more traditional client, sending them a brief note might not seem like enough.

In cases like this, you may want to send a formal thank you letter instead. For example, if you teamed up with a client on a case study or they referred a lot of business your way, you might want to say thank you with a slightly higher level of appreciation.

The thing about thank you letters is, the timing matters. If you're thanking a client for a referral, you need to send the letter when the referral is still fresh. Or, if you're thanking a client for cooperating on a case study, the thank you letter should coincide with its release to make more of an impact.

A thank you letter might look something like this:

Dear (client/customer),

Thank you so much for all of your help with getting our recent case study on your business published. Your expertise and insight into how our business is helping you achieve your goals were hugely appreciated by our Marketing team.

Our Product team in particularly loved how you’ve found unique ways to adapt (product feature) and (product feature) to fit your campaigns. We really appreciate you pointing these out to us, as they not only help with the ongoing development of our product, but they also show our newer customers what’s possible.

In the meantime, if we can do anything to return the favor, please don't hesitate to reach out.

Best regards,

(Your name)

The longer letter does two things. It allows you to go a bit more in-depth about how they helped you and why you appreciate their business. And for more formal customers or big-ticket clients, it shows a sense of professionalism that often goes hand in hand with larger accounts.

Pro-tip: If you really want to give the letter some oomph, send it alongside a quirky gift.

3. Say thanks in an email

The third way you can say thank you is through an email.

Emails have changed a lot in the last decade. We’re automating them, optimizing them, and personalizing them to get higher engagement rates.

But if you're sending a thank you over email, it's easy to slip into a trap of sounding robotic and impersonal. To avoid this, make sure you:

Address the customer by their first name
Send the email from your company email address. A thank you that’s sent from a generic email address (like “info@yourcompany.com”) loses a bit of its personal touch.
Keep it casual. This isn’t a formal thank you letter, so have a bit of fun with it. Throw in an emoji or two, and show a bit of your personality (unless your customer relationship is formal, then hold back on these).
Don’t use it as a sales pitch. Just don’t do it. No mentions of offers or upselling allowed.

Even if a customer is brand new, it still pays to say thanks to begin your relationship, like this:

Pro-tip: If your CRM hooks up to Gmail or another email provider, you can personalize and automate your thank you emails. For instance, using Copper, you can quickly create a template for thank you emails:

customer thank you email templates in copper crm

CREATING AN EMAIL TEMPLATE THAT YOU CAN USE TO EMAIL CUSTOMERS EN MASSE—BUT THAT IS ALSO PERSONALIZED FOR EACH SENDEE.

In the example above, if you're sending a thank you email to customers who've all recently hit their one-year anniversary with you, use merge tags (the blue and green fields above) that’ll automatically fill out certain details, like the customer's name and company name, for you.

Automated, yet personalized. Magic.

A simple thank you can score you a client for life

It’s easy for sales reps to get caught up in stuffing their pipelines full of new leads and prospects.

But looking at the stats, the most valuable people in our pipeline are those who are already in business with us. The best way to keep that business flowing it to make sure those customers feel valued and appreciated.

Pick your moment and then pick your medium (handwritten notes, letters, and emails all work for different occasions)—and then start writing. If you send your thank you sincerely and at the right time, it can score you a customer for life.

Thanks for this post to

Kimberlee Meier

Contributor

August 20, 2019

Despite all of the automation and hacks available in the modern business world, nothing builds a relationship quite the same way as saying “thank you.”

public's opinions

Friday, May 22, 2020

20 BEST THANK YOU MESSAGES AND QUOTES TO SHOW CUSTOMER APPRECIATION

Wednesday, May 20, 2020

How to Say Thanks to a Client or Customer for Their Business

Tips for y lovely website links is down below

Why it’s important to say thank you

What takes a thank you from “good” to “great”

Start it on a high

Personalize it

Cement your future relationship

Hit them with another thank you

How to build the perfect thank you

Step 1. Look into your customer database for milestones/anniversaries

🚀 your productivity

Step 2. Decide how to deliver your thank you

Say thanks in a note

2. Say thanks in a letter

3. Say thanks in an email

A simple thank you can score you a client for life